These are various styles for advertisement and promotion of the Graphic Design program at Coleman University.
I created these designs to target wide audience of potential applicants. The advertisement will be used by the marketing research team in the focus groups to determine what style of these promotional designs triggers better response from the audience, also to find out which one of them will be used to advertise the Associate Degree program.
Creative goal was to produce designs, based on illustration, on typography and on photograph. I also decided to add variety of color variation: there are very bright and colorful designs, as well as monochromatic and subtle.
